Is it overpriced? Here are the prices at time of launch on the DJI Official Store:
DJI Mavic 3 - USD$2,199
DJI Mavic 3 Fly More Combo - USD$2,999This combo helps you o explore and shoot in more scenarios and for much longer. On top of the basic DJI Mavic 3 drone, it includes 3× Intelligent Flight Batteries, a Battery Charging Hub, a 65W Portable Charger, a convertible carrying case, a ND filter set (ND4/8/16/32), a pair of DJI Mavic 3 Low-Noise Propellers, and a DJI Mavic 3 Storage Cover.
DJI Mavic 3 Cine Premium Combo - USD $4,999This is meant for professional photo/video content creators and includes a DJI Mavic 3 Cine drone that supports Apple ProRes 422 HQ and built-in 1TB SSD as well DJI RC Pro controller with a high brightness display (no need to use your phone as a display during flight). It also includes everything in the Fly More Combo, an extra set of ND filters (ND64/128/256/512), as well as a couple of USB Type-C and 10GH Lightspeed data cables.
I wish I could buy the Mavic 3 Fly More Combo, but I don't have the budget (or justification) to buy it right now. I'd buy the Cine Premium Combo without hesitation if I was a billionaire right now, but let's stay grounded for a moment (pun intended)...
But it's definitely not overpriced...
First off, the gimbal-mounted hyperlapse-making Hasselblad camera alone justified the price; I mean it shoots RAW photography as well as 5.1k Apple ProRes and 120fps 4K!
Hi-end film cameras are super expensive. Hell, try finding a sub USD$3k DSLR camera that's capable of such specs, and then we'll talk... So for what this does, it's a bargain for most serious professionals. If anything, it's slightly underpriced (DJI, don't let this get to your head)!
If you're just a hobbyist drone amateur like me, DJI gives you plenty of other more affordable and similarly-capable options:
USD$1250 Mavic 2 Pro (now that everybody's abused that crazy low price, they feel entitled to more features for the same low cost)
USD$1000 Mavic Air 2S (5.4K for sub USD$1k and that still wasn't enough for some people)